The Make America Healthy Again experiment was always a strange fusion: Trump’s MAGA base plus RFK Jr.’s wellness-skeptic “MAHA moms.” For a while, it worked — uniting vaccine distrust with organic-food activism under one banner.
But now the cracks are showing. The White House’s draft MAHA Commission report largely protects the pesticide and food industries. That’s a direct betrayal for moms who thought Kennedy would finally take on chemicals and ultraprocessed foods. One advocate called it the “biggest slap in the face to MAHA.”
Here’s the irony: some MAHA priorities, like limiting food additives and reducing kids’ screen time, could have built bipartisan support. Instead, the movement focused on anti-vaccine paranoia — doing real damage to public health while failing to win on pesticides or corporate regulation.
Kennedy is still trying to rally these moms as a key voting bloc for 2026. But once a movement built on distrust starts turning that suspicion on its own leaders, the unraveling can come fast.