Social Media Marketing: What Makes Women Tick (Online)?
It’s no secret that many marketers have tried to use social media as a tool to reach, influence and engage with women (given their powerful purchasing power), but until recently it’s been difficult to determine which social media platforms are most effective in this manner. However, the recent rise of Pinterest has positioned it as […]
Social Media Marketing: How 7 Ways Cable Channels Should Use Pinterest
What’s the hottest social networking site around right now? It’s not Facebook or Twitter, but a rapidly-growing picture and video-sharing site known as Pinterest. So, what’s so special about Pinterest to make it capture 11 million views a month, and already have over 10 million active users? All the numbers come together on Arik Hansen’s […]
My Favorite Super Bowl Ad
I think this pretty well sums up the mood in America. What do you think?
Social Media Lesson for Brands: Why Facebook Users Remove Friends
What began as a college and social networking experiment has become a viable marketing tool for companies of all types and sizes. Small business owners and professional marketing managers have begun to realize that Facebook can be also be shaped into a powerful advertising and marketing tool. The Facebook Marketing Lesson For Brands New research […]